DMO's are the leading entity in a tourism destination that has a crucial role in promoting a greater engagement of the tourism sector, its industries, as well as policy and decision makers with sustainable development.
In recent years we have become more conscious of our impacts on tourism destinations. This especially became apparent in the pandemic as major tourist destinations were given a chance to breathe again. Amazing things started happening to these places like turtles and other animals coming back to their nesting grounds, trash nowhere to be seen, and other magical experiences with the rest in tourism. Examples like these only prove that we need to rethink how we manage tourist destinations.
So why are Destination Management Organizations crucial in sustainable tourism? Let's find out!